We are thrilled to announce a groundbreaking collaboration that promises to reshape the landscape of business automation and transformation. The driving force behind this initiative is CBTW – with Positive Thinking Company as its pivotal technology division – a visionary global technology company that places collaboration at the heart of its mission.
In a significant leap forward, we have been chosen to participate in IBM’s 2+2 Partner Program, signifying a remarkable milestone in our journey of innovation and impact. This exclusive selection empowers us to harness our technological expertise to fuel innovation and meet the evolving needs of the Belux market industries.
Evolving the legacy of collaboration into a future of innovation
The partnership between Positive Thinking Company and IBM has roots dating back to 2009. Our symbiotic relationship has yielded remarkable outcomes, especially in the domain of Data & Analytics. Now, this collaboration is expanding further, showcasing IBM’s dedication to forming alliances with solution providers and generating tailor-made intellectual property (IP) to address industry challenges.
Joining IBM’s visionary “2+2” partner program
IBM’s steadfast commitment to collaboration is embodied in the “2+2” program, which sets the stage for strategic alliances with exceptional partners like Positive Thinking Company and CBTW. Within this program, partners collaboratively devise strategies, leverage accelerators, and harness cutting-edge technology tools to expedite client projects. IBM’s approach ensures comprehensive global coverage while nurturing the co-creation of valuable intellectual property. This network of strategic partners forms a symbiotic ecosystem that fuels innovation and propels collective growth.
Advancing beyond innovation: Addressing ESG challenges
This partnership goes beyond innovation to address pressing environmental, social, and governance (ESG) challenges faced by businesses today. Positive Thinking Company and CBTW will collaborate closely with IBM to develop solutions leveraging Envizi, IBM’s ESG software suite. This collaboration resonates with the core values of both organizations, as they work together to foster sustainable outcomes for their clients.
Vision from the leaders
Bob Golladay, IBM’s Digital Labor EMEA Sales Leader, expressed his excitement about the partnership:
“We are excited to collaborate with Positive Thinking Company and CBTW within the framework of our ongoing efforts to expand strategic partnerships and drive innovation. Positive Thinking Company and CBTW’s dedication to positive impact resonates harmoniously with IBM’s vision for forging transformative solutions. Together, we will harness our combined strengths to surmount industry-specific challenges and provide unparalleled value to our clients.”
– Bob Golladay, Digital Labor EMEA Sales Leader @ IBM
Jeremy Mazon, Global Alliances Leader at CBTW, echoed this sentiment, underlining the pivotal role of the partnership in driving innovation within the Data & Analytics domain:
“Our enduring collaboration with IBM has been pivotal in driving innovation and delivering cutting-edge solutions within the Data & Analytics domain. This extended partnership marks a momentous milestone as we elevate our joint endeavors beyond the regional realm to a broader international scope and a new facet with Process Mining. Together, we are consolidating six complementary synergies within CBTW and evolving from being a technology integrator to a solutions provider, creating joint intellectual property to address vertical challenges in manufacturing, life sciences, and telecommunications.”
– Jeremy Mazon, Global Alliances Leader @ CBTW
Global expansion and transformative potential
With a global presence that spans continents, the IBM and CBTW partnership, driven by Positive Thinking Company, is poised to shift from a pan-European phase to a global expansion, encompassing the Americas and APAC regions. This exciting expansion is designed to enable us to deliver our transformative solutions to organizations around the world, providing unwavering support and catering to diverse industry needs.
Stay tuned as Positive Thinking Company, CBTW, and IBM set out to redefine the possibilities of business automation and transformation, driven by innovation, collaboration, and a shared commitment to positive impact.
